Porsche has taken a more restrained approach compared to many other car manufacturers regarding electrification, particularly when it comes to making commitments. While companies like the new Macan EV and The astounding Taycan has demonstrated Porsche’s strategy for electric vehicles has been gradual and consistent, and this tempo shows little sign of alteration. However, several novel models are anticipated soon, with officials from Stuttgart recently unveiling more details regarding these upcoming electric cars.
Namely, the long-rumored electric Cayenne will arrive this year, according to a statement made by Porsche's CEO Oliver Blume. Like the Macan Electric, battery-powered versions of the Cayenne will be built on a completely new platform, manufactured and assembled in Bratislava, Slovakia.
"I share this optimism and believe that our upcoming electric Cayenne will achieve similar success in North America, particularly in California. We plan to unveil it globally later this year, and I can confirm that its world debut will happen on the West Coast," stated Blume.
This does not signify that the demise of the gasoline-powered Cayenne is imminent, however. "We’re continuing to rely on our three types of powertrains: emotive combustion engines, efficient plug-in hybrids, and high-performance all-electric drives. Our customers have a choice – and will continue to have, well into the 2030s. And in every vehicle segment," Blume said.
Speaking at a Q&A session on Wednesday, Blume said the gas-powered Cayenne Will continue to persist until at least the early 2030s. This indicates that vehicles with internal combustion engines used for family transportation will remain part of Porsche’s offerings for quite some time. However, there's additional positive news for fans of gasoline-driven cars: Porsche has mentioned they might introduce a brand new petrol-powered sports utility vehicle to their range.
“We are working on an SUV that embodies typical Porsche characteristics, leveraging synergies from various modular systems,” stated Blume. “We’re presently crafting initial sketches and designs which have garnered positive feedback so far. While this project requires significant financial investment, it promises greater adaptability moving forward.”
Information regarding this particular model is limited; however, the significant emphasis on producing new SUVs indicates that Porsche aims to maintain its foothold in crossover vehicle sales, regardless of their shift towards electrification. This heightened concentration on offering both hybrid and gasoline-powered options aligns with current industry trends. As a colleague within the Volkswagen Group at Audi is using a comparable strategy ( even though the naming convention was quite perplexing ).
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